Reinventing coffee to protect a way of life generations in the making
Under the current model, small farmers can’t make a profit without supplementing their crops. That’s why we’re reinventing the coffee model. When you buy Direct Access, you support the farmer and sustain the specialty coffee industry. It’s why we say, “Direct Access is coffee that will save coffee.”
Small coffee farms need our help. Many families have been growing beans for decades. It’s their way of life and how they provide for their families. Let’s make sure they can keep growing for decades to come.
How reinventing coffee works
By cutting out several layers of middlemen and acting as a service partner directly with coffee growers, we can let more money flow back to them. This model lets them uncouple from the wildly unstable coffee commodities market and instead rely on a steady income based on the global retail market.
Click 'here' to learn more about the financials of our current farm partners and dig deeper into the Direct Access model.